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Havas, Arby’s and Carat Lead the Digiday Awards Finalists

Playbuzz is named as a finalist to win 'Best Brand Platform' in the 2018 Digiday Awards.
October 9, 2018

Top Four Tools for Crafting Interactive Content in 2018

Playbuzz is listed as one of the top 4 tools to use for crafting interactive content.
October 3, 2018

How to Answer 25 FAQs on Content Marketing

Shachar Orren, Chief Storyteller, talks about the benefits of interactive editorial and commercial content.
September 26, 2018

How One Small Marketing Change Made A Big Difference For 7 Executives

Shachar Orren, Chief Storyteller, chats about prioritizing the audience UX alongside other Content Marketing World speakers.
September 21, 2018

How a corporate soldier left behind a sexy job title to create a content platform

Shaul Olmert, CEO and Co-Founder, talks about his transition from the corporate world to entrepreneurship.
September 14, 2018

GE, Google and IBM among giants empowering girls to join STEM

Playbuzz is one of various prominent partners powering the Ad Council’s latest cause to promote girls and STEM.
September 10, 2018

TechBytes with Matt Trotta, GM, North America, Playbuzz

GM of North America, Matt Trotta, talks about his agency strategy, why our brand solutions are unique and more!
September 7, 2018

'Fall' Into Your Autumn Marketing Campaigns: 13 Ways To Get Ahead

CEO and Co- Founder, Shaul Olmert, advises on how to diversify your marketing channels.
August 22, 2018

4 Major Changes Up Next for the Newsroom

Yael Shafrir, VP of International Partnerships, talks about what's up next for newsrooms, including a better understanding of the commercial business.
August 21, 2018

Interview: How A Storytelling Platform Helps Brands Create Compelling Content For Modern Consumers

GM of North America, Matt Trotta, shares why Playbuzz’s interactive branded content strategy is unique, and the next big thing for publishers and brands.
August 14, 2018

Playbuzz Taps BuzzFeed Exec Matt Trotta As North America GM, Plans Expansions

Matt Trotta joins Playbuzz as our GM of North America where he will oversee US sales, business development and operations.
August 14, 2018

Matt Trotta Exits BuzzFeed to Join Playbuzz as North America GM

Matt Trotta joins Playbuzz as our GM of North America where he will oversee US sales, business development and operations.
August 14, 2018

How Facebook’s Watch Party Feature Can Help Brands Build Engagement With Their Audience

Shachar Orren, Chief Storyteller, emphasizes the importance of real-time content interactivity.
July 31, 2018

What Do Content Producers Need To Do To Stand Out?

CEO Shaul Olmert shares valuable advice on the importance of producing content that people not only like, but connect with too.
July 27, 2018

Want To Create A Media Arm Of Your Brand? Ask These Eight Questions First

Shaul Olmert, CEO and Co-Founder, shares why content must be interactive and aligned with modern consumption habits.
June 25, 2018

Reason to be at Cannes Lions 2018: Creative Debates, Hot-Button Topics and Smart Points of View

Shachar Orren, Chief Storyteller, shares her predictions and expectations for Cannes Lions 2018.
June 14, 2018

Velocitize Talks: Shachar Orren Of Playbuzz On Interactive Storytelling

Shachar Orren, Chief Storyteller, talks about GDPR, personalization, interactive storytelling and so much more in this video interview.
June 6, 2018

Playbuzz's Mor Sidi Offers Advice To Publishers Struggling With New Google Ad Requirements

Mor Sidi, Director of Growth, explains why he thinks Google's above the fold (ATF) regulation on video ads can actually be a good thing.
June 1, 2018
Native Advertising Institute

3 Reasons Why You Should Measure Top-of-Funnel Content by Engagement

Managing Director of Europe, Daniel Fisher, writes on why & how CPE campaigns bridge a gap that other buying models are lacking.
May 31, 2018

Chrissy Teigen Just Reminded Us Why Freedom of the Press in America Is Still a Thing

Chief Storyteller, Shachar Orren, comments on the dangerous rhetoric occurring in the US around free press, and how we can put an end to it.
May 29, 2018

Want More People to Pay Attention to Your Content? Neuroscience Says Do This

Shachar Orren, Chief Storyteller, speaks on the importance of creating content that is engagement-based, given the findings on how it effects the brain.
May 29, 2018

Many Marketers Aren’t Prepared for GDPR, SAP Study Says

Shaul Olmert, CEO & Co-Founder, weighs in on what GDPR means for the future of marketing, and his hopes for how the industry will embrace the new regulation.
May 25, 2018

70 Israeli Startups You Need To Follow

Inc. names Playbuzz one of the 70 Israeli startups to follow in 2018.
May 16, 2018

TechBytes with Daniel Fisher, Managing Director (Europe) at Playbuzz

Playbuzz's Daniel Fisher shares his take on brand safety, millennial audiences and the report Nielsen conducted on Playbuzz's ad solutions.
May 14, 2018

How to Get the Attention Economy to Really Notice You

Chief Storyteller Shachar Orren shares tips on capturing readers' attention spans in order to drive audience engagement.
May 8, 2018

Branded Content Powered by Playbuzz Performs in Top 10% of All Nielsen Global Digital Brand Effect Campaigns

Details on the findings of Nielsen's study regarding the impact of Playbuzz-powered branded content campaigns.
May 8, 2018

Facebook's Reputation Problem Is Everyone's Reputation Problem

Shaul Olmert, Co-Founder & CEO talks about how it’s time for publishers to rebuild their businesses based on the genuine traits that made them worthy from the get-go.
May 4, 2018

Calcalist's 2018 List of 50 Most Promising Israeli Startups

Playbuzz is ranked at #22 on Calcalist's 2018 list of the 50 most promising Israeli-born startups.
April 18, 2018

TechBytes with Idan Shchori, VP Global Monetization, Playbuzz

VP of Global Monetization, Idan Shchori, details Playbuzz's core monetization offerings and his his role overseeing the company's revenue pillars.
April 3, 2018

Facebook’s Ad Metrics Cleanup May Hurt Publishers, Brands in the Long Run

Shachar Orren, Chief Storyteller, discusses Facebook's "Measure What Matters" initiative, and why the platform needs to make engagement more of a priority.
March 30, 2018

Digital Storytelling in the Age of Bad News

Daniel Fisher, Managing Director of Europe, offers solutions on how to cut through the noise and navigate storytelling in today's digital age.
March 13, 2018

TechBytes with Neal Sinno, GM and VP Operations, Playbuzz

GM and VP of Operations, Neal Sinno, explains Playbuzz's video monetization offering and shares his overall insights on B2B storytelling.
March 12, 2018

Millennials Aren't Lazy. You Are

Yael Shafrir, VP of International Partnerships, debunks the myths about millennial audiences and offers actionable tips on harnessing their fleeting attention spans.
February 22, 2018

The Risk of Publishers Becoming a Slave to Their KPI's

Shaul Olmert, Co-Founder & CEO, shares why publishers must not let their content's quality suffer for the sake of meeting outdated KPIs.
February 20, 2018

Facebook Just Moved the Goal Posts for Publishers, and Many Think Google’s About To. So What’s Next for Monetisation?

Mor Sidi, Director of Growth, explains what he thinks publishers should be doing to stay ahead of Google Chrome's newly-implemented ad-blocker.
February 14, 2018

Google turns Chrome's Ad-Blocker On: What to Expect

Managing Director of Europe, Daniel Fisher, explains why he believes Google Chrome's ad-blocker will have a positive impact on the ad industry.
February 14, 2018

Accepting Facebook’s F-Bomb to Publishers

Co-Founder & CEO, Shaul Olmert, weighs in on why publishers must stop relying on Facebook and start seeking out new ways to drive a sustainable business.
February 12, 2018

Interview with Shachar Orren, Chief Storyteller, Playbuzz

Chief Storyteller, Shachar Orren, is interviewed on what's happening in the industry right now, and how Playbuzz is offering solutions.
February 2, 2018

Rob Norman on Marketing Matters

Rob Norman speaks about joining Playbuzz’s board of directors, as well as the company’s offering for publishers and brands and today’s content consumption trends.
January 31, 2018

Group M's Rob Norman Joins Playbuzz's Board of Directors

Campaign breaks the news of GroupM's Rob Norman joining Playbuzz's board of directors, with statements from both Norman and Playbuzz's CEO, Shaul Olmert.
January 31, 2018

GroupM's Former Global Digital Chief Rob Norman Confirmed as Playbuzz Board Member

Recently retired Global Chief Digital Officer at GroupM, Rob Norman, has been named to Playbuzz's board of directors.
January 31, 2018

Playbuzz Names GroupM’s Rob Norman To Its Board of Directors

Details on GroupM's Rob Norman joining Playbuzz's board of directors after spending 31 years in various roles at WPP-held companies.
January 31, 2018

GroupM's Rob Norman Joins Playbuzz Board

Playbuzz's new board member, Rob Norman, explains Playbuzz's ability to serve as an alternative option to marketers outside of the Facebook & Google duopoly.
January 31, 2018

Rob Norman on New Interest Playbuzz and GroupM

Playbuzz's newest member on the board of directors, Rob Norman, is interviewed on Playbuzz, his previous work, and the climate of the industry.
January 31, 2018

Former GroupM Digital Chief Rob Norman Joins Playbuzz

CEO & Co-Founder Shaul Olmert provides his take on what Playbuzz's newest member to the board of directors, Rob Norman, brings to the table.
January 31, 2018

Rob Norman Joins Board of Playbuzz; Q&A with Norman & CEO Shaul Olmert

Playbuzz's new board member, Rob Norman, and CEO Shaul Olmert are interviewed on Norman's new role and the changing advertising industry.
February 1, 2018

GroupM’s Rob Norman Joins Playbuzz Board

Calcalist covers the news of Rob Norman joining Playbuzz's board of directors after spending 31 years at GroupM.
February 1, 2018

How SPJ Florida Used Real Fake News and Bits of Paper To Teach People About Journalism

Playbuzz's end of year data is highlighted, noting that using a blend of interactive & non-interactive elements is proven to result in a 20% increase in dwell time.
January 16, 2018

Playbuzz's Neal Sinno Finds New Ways To Monetize Online Content

Neal Sinno, GM of North America, explains how Playbuzz helps publishers & brands monetize their content, and details the company's growth plans for 2018.
January 11, 2018

Next Up for Demotion in Facebook’s News Feed: Engagement Bait

Managing Director of Europe, Daniel Fisher, comments on Facebook's engagement bait announcement & how publishers can no longer cheat successful content.
December 19, 2017

Your 17 Favorite Tools for Journalism From 2017

Trade publication Poynter, which caters to journalists, named our video creation tool as one of their 17 Favorite Tools for Journalism in 2017.
December 11, 2017

Four Tips for Using Video Content in Social Media

Chief Storyteller, Shachar Orren, examines how social media consumption habits have influenced how videos are viewed and created nowadays.
December 8, 2017

A Journalist In Tel Aviv Becomes Employee #6 At A Buzzy NYC Content Startup

Chief Storyteller, Shachar Orren, was profiled by Women @ Forbes, detailing her transition from journalist to overseeing Marketing & Comms at Playbuzz.
November 22, 2017

Playbuzz is a Digiday Awards Europe Finalist

Playbuzz’s branded campaign with the UK’s National Counter Terrorism Police is a Best Native Ad Campaign finalist.
November 16, 2017

Publishers Compromise on Video Quality— and We're All Paying the Price

Co-Founder & CEO, Shaul Olmert, explains the industry's pivot towards video content, and what you can do to utilize video in the right way.
November 12, 2017

We Can Use Our Smartphones To Elect Our Leaders — Here's How

Shachar Orren, Chief Storyteller, takes a look into why typical voting practices must be updated to align with how we consume content in this day and age.
November 5, 2017

Playbuzz Chief Storyteller Shachar Orren On The Future Of Journalism

Playbuzz's Chief Storyteller, Shachar Orren, is spotlighted as she discusses her career transition from journalism, to driving the future of journalism.
November 3, 2017

Shaul Olmert, Samsung's New Toys, and How to Grow a Community of Over 80 Million

CEO Shaul Olmert was interviewed on VentureBeat’s ‘Engage’ podcast on Playbuzz’s growth and how we work to align content with today’s consumption habits.
October 25, 2017

This NYC Startup Raised $35M For Its Interactive Storytelling Platform

Shachar Orren, Chief Storyteller, is interviewed to discuss Playbuzz's recent funding announcement and plans for the future.
October 2, 2017

Top VC Deals This Week

CNBC covers the week's most important venture capital deals, including Playbuzz's recent funding announcement.
September 29, 2017

Playbuzz Raises $35 Million To Grow Content Creation Platform

Playbuzz breaks the news of their additional $35 million in funding, with plans to expand their global footprint and continue enhancing their storytelling tools.
September 27, 2017

Disney Among Backers in $35m Playbuzz Funding Round

Playbuzz raises an additional $35 million, allowing the company to further position itself as a monetization platform for publishers and brands.
September 27, 2017

U.S.-Israeli Digital Content Firm Playbuzz Raises $35 Mln

Details on Playbuzz's latest investment, and plans to grow their branded content business that creates, distributes, and measures advertising campaigns.
September 27, 2017

How Playbuzz Is Helping Content Creators Step Up Their Games

Playbuzz's Co-Founder & CEO, Shaul Olmert, explains the company's mission to enable publishers to create content that appeals to today's consumers.
September 27, 2017

Playbuzz Raises $35m To Take Branded Content Business Global

Campaign UK notes how Playbuzz plans to use their newly raised $35 million in funding to expand their global footprint, with a focus on branded content campaigns.
September 27, 2017

Disney Invests More in Interactive-Content Startup Playbuzz as Part of $35 Million Round

Variety details Playbuzz's recent $35 million in funding and their intent to expand focus on branded native advertising campaigns.
September 27, 2017

Playbuzz Raises $35 million From Disney and Others For Sponsored Social Content

VentureBeat covers Playbuzz's newly received $35 million in funding, and their plan to increase their focus on helping publishers and advertisers drive revenue.
September 27, 2017

Playbuzz CEO Talks Disney Partnership

Playbuzz's Co-Founder & CEO, Shaul Olmert, details the company's latest funding round and their plans to leverage new technology to make content even smarter.
September 27, 2017

Playbuzz Raises $35M To Power Interactive Content For Publishers And Brands

AdExchanger details Playbuzz's plans following their latest round of funding, with plans to increase engagement with site and in-app content.
September 27, 2017

Playbuzz raised $35 million for its platform that aims to help publishers engage with the 'Snapchat generation'

Business Insider covers Playbuzz's latest funding that will aid the company's mission to enable the creation of content to appeal to the Snapchat generation.
September 27, 2017

Playbuzz Raises $35M, Expands Branded Content Business

MediaPost reports on Playbuzz's latest investment, and goes into detail on the company's focus on providing monetized content solutions to publishers and brands.
September 27, 2017

Disney Invests More In Accelerator Graduate Playbuzz

The Los Angeles Business Journal covers Playbuzz's latest investment and the value in providing monetized content solutions that increase readers' attention spans.
September 27, 2017

Disney-Backed Online Content Platform Playbuzz Scores $35m In Latest Funding Round

Details on Playbuzz's latest funding, and their plan to use the investment to continue developing innovative technology that improves audience engagement.
September 27, 2017

Marketing to Millennials Just Got a Whole Lot Easier

Playbuzz’s Co-Founder & CEO, Shaul Olmert, explains the importance of visual-first, interactive content when marketing to the FOMO generation.
September 27, 2017

This Free Tool Comes With A Well-Stocked Video Library

Playbuzz's easy-to-use video creation tool, Playbuzz Video, is highlighted for it's unique offering complete with templates and integrations of Giphy and Getty.
September 21, 2017
Native Advertising Institute

Everyone Needs to Stop Panicking about Native Content

Neal Sinno, Managing Director & General Manager, examines the intense public reaction to native content based on concerns that it resembles editorial content.
September 14, 2017

How to Market your Brand Using Interactive Native Content — Part 6

Jane Loring, VP of European Brand Partnerships, advises brands on how to harness the power of interactive, native content to improve customer retention.
September 11, 2017

Experts Predict the Key Themes of dmexco 2017

Daniel Fisher, Managing Director of Europe, discusses delivering better value to advertisers in order to drive incremental growth as the market continues to evolve.
September 7, 2017

Why Interactive Content Will Shape the Future of Digital Marketing

Shachar Orren, Chief Storyteller, explains Playbuzz's role and capabilities within the interaction-focused future of digital marketing.
September 6, 2017

Beat Readers’ FOMO Attention Spans With These 5 Expert Tips

Asael Kahana, Head of Innovation, provides tips to maintain readers' attention amidst modern consumption habits.
September 5, 2017

How to Market your Brand Using Interactive Native Content — Part 5

Jane Loring, VP of European Brand Partnerships, explains how interactive native content can be implemented into a cross-channel marketing strategy.
August 18, 2017

Playbuzz Unveils a New Editor For Writing Articles Chock Full of Interactive Content

Shachar Orren, Chief Storyteller, explains how Playbuzz's Storytelling platform makes content more interactive and engaging than ever before.
July 21, 2017

How to Market your Brand Using Interactive Native Content — Part 4

Jane Loring, VP of European Brand Partnerships, discusses how brands can reinvent themselves with the content they create.
July 19, 2017

A Peek Inside Playbuzz’s New NYC Office

Shachar Orren, Chief Storyteller, took Officelovin' on a tour of Playbuzz's Manhattan office, showcasing the creative feel.
July 10, 2017

An Inside Look at 3 of NYC's Coolest Tech Offices

Playbuzz's brand new Manhattan office was featured in this roundup of the most stunning offices in New York City.
June 29, 2017

These Publishers’ Interactive Content Helped Make Sense of the U.K. Election

Shachar Orren, Chief Storyteller, argues that publishers need to ditch the static, purely linear text so readers will engage with content at a much higher level.
June 23, 2017

How to Market your Brand Using Interactive Native Content — Part 3

Jane Loring, VP of European Brand Partnerships, discusses how interactive native content can help brands with market education.
June 15, 2017

Playbuzz Hosts Discussion on the Future of Storytelling in conjunction with SMW LA

Playbuzz’s Future of Storytelling rooftop event, which included speakers from ABC, Disney and more, was covered by in the LA Times’ upcoming events section.
June 13, 2017

How to Market your Brand Using Interactive Native Content – Part 2

Jane Loring, VP of European Brand Partnerships, discusses how native storytelling can help you target the right audience and promote growth.
May 17, 2017

It's Time to Share the Wealth As the Digital Economy Soars

Playbuzz’s Managing Director of Europe, Daniel Fisher, discusses how diversity in ad spend distribution could be the savior for great content.
May 16, 2017

Mobile Is Beyond Slapping Pictures on Text, It's the New Age of Storytelling

Playbuzz’s Co-Founder & CEO, Shaul Olmert, comments on mobile consumption habits and how publishers need to rethink their digital storytelling.
May 11, 2017

7 Tips to Execute Your Startup Idea, from 3 Entrepreneurs Who Did It

Playbuzz’s Co-Founder & CEO, Shaul Olmert, discusses startups, entrepreneurship, and how to stay focused on the big picture.
May 7, 2017

So You Have a Great Idea, Now What?

Playbuzz’s Co-Founder & CEO, Shaul Olmert, was included in this interview of successful entrepreneurs who went from concept to execution.
May 5, 2017

The Real Work on Your Content Begins After It's Published

Shachar Orren, Chief Storyteller, discusses the importance of content optimization, and provides actionable tips for content marketers.
May 5, 2017

Cheddar Political News Roundup

Shachar Orren, Chief Storyteller, discusses how top publishers used engaging storytelling tools to tell breaking news stories.
May 4, 2017

Here's Why Many Content Publishers Are Doing Things All Wrong

Playbuzz’s Co-Founder & CEO, Shaul Olmert, explains how Playbuzz can help content providers create and present information that is easy to digest.
May 3, 2017

AA/WARC Expenditure Report Shows UK Ad Spend Maintains Strength

Playbuzz’s Managing Director of Europe, Daniel Fisher, comments on ad spend in the UK and how publishers will look for new revenue streams.
May 1, 2017

Cheddar Weekly News Roundup Featuring Playbuzz

Shachar Orren, Chief Storyteller, provides insights on how top publishers are using engaging tools to cover major news events.
April 19, 2017

How to Market Your Brand Using Interactive Native Content

Jane Loring, VP of European Brand Partnerships, comments on how to use interactive content to stand out and tell a story.
April 18, 2017

How Knorr's 'Love at First Taste' Bonded the Brand with Millennials

Playbuzz's branded content campaign helped reframe Knorr to attract a new global audience of discerning young foodies.
April 14, 2017

As Facebook Continues to Innovate with Video, Here's How It Can Make Life Better for Publishers

Playbuzz’s Managing Director of Europe, Daniel Fisher, comments on how Facebook can work together with publishers when it comes to innovative video tools.
April 12, 2017

4 Lessons Content Marketers Can Learn from Snapchat

Shachar Orren, Chief Storyteller, provides insights on how content marketers can utilize Snapchat to engage with their audience.
April 6, 2017

Long-Form Isn’t Dead: Here’s Why

Neal Sinno, GM of North American Operations, comments on the state of long-form content in the publishing world.
April 5, 2017

Succeed as a Woman in Technology? This Girl Can.

Jane Loring, VP of European Brand Partnerships, comments on the importance of promoting and mentoring women in tech.
March 8, 2017

The NYT Admits Print Is Dead, but We Can Still Make People Read Again

Playbuzz’s Co-Founder & CEO, Shaul Olmert, comments on The NYT 2020 Report, with key takeaways for publishers and brands.
March 6, 2017

Right on the Money: Branded Content for Financial Services

Playbuzz’s Managing Director of Europe, Daniel Fisher, discusses the the unique nature of branded content campaigns created for the financial services vertical.
February 27, 2017

Want To Succeed In 2017? Work Harder Than Everyone Else

Playbuzz’s Co-Founder & CEO, Shaul Olmert was included in this Forbes roundup of successful leaders who display hustle and hard work.
February 10, 2017

Chatbots in Asia: These Days, Everyone's Getting Chatty

Playbuzz’s Co-Founder & CEO, Shaul Olmert, predicts what’s to come with chatbots, specifically as it relates to the publishing and advertising industry.
February 7, 2017

Is Facebook Really ‘Connecting the World’?

Playbuzz’s Managing Director of Europe, Daniel Fisher, comments on Facebook’s earnings announcement and the social platform’s focus on video.
February 6, 2017

Super Bowl 51: The Mobile Advertising Opportunity

Playbuzz’s Vice President of Content, Shachar Orren, discusses how off-screen, interactive content can keep Game Day viewers engaged without breaking the bank.
February 2, 2017

How Creative Is Putting the Passion Back into Brand Content

Playbuzz’s Vice President of Content, Shachar Orren, on how to achieve branded content at scale, using tools that do not require excessive resources.
February 2, 2017

The Super Bowl is Boring

Playbuzz’s Vice President of Content, Shachar Orren, notes why the short attention span of Game Day viewers can benefit publishers and advertisers with smaller budgets.
January 27, 2017

Reuters Journalism, Media & Technology Trends & Predictions Report 2017

Playbuzz’s VP of European Brand Partnerships, Jane Loring, comments on the importance of native advertising for both brands and publishers.
January 24, 2017

Playbuzz on Putting Power Back Into the Hands of Publishers

Playbuzz’s Head of US Strategic & Brand Partnerships, Maria Casey, shares the company’s vision for the publishing industry.
January 23, 2017

Why Publishers Should be Making the Move to Native Advertising

Playbuzz’s UK Managing Director, Daniel Fisher, discusses branded content, native advertising and engaging audiences in 2017.
January 20, 2017

Why Virtual Reality Is Not the Answer

Playbuzz’s Co-Founder & CEO, Shaul Olmert, explains why the next technology that will revolutionize media consumption is not virtual reality.
January 18, 2017

Ad Blocking Is Not the Problem, It’s the Symptom

Playbuzz’s Managing Director of Europe, Daniel Fisher, offers a different perspective to the burning topic of ad blocking.
January 17, 2017

Make Them Feel Special: Why Interactive Content is the Future of Personalization

Playbuzz’s Vice President of Brand Partnerships, Noam Korin, discusses the advantages of interactive formats in creating a personalized experience for consumers.
January 17, 2017

How to Create Branded Content That Converts

Playbuzz’s Vice President of Brand Partnerships, Noam Korin, discusses the challenge of creating native content that feels editorial and generates business.
January 16, 2017

How Your Content Strategy Can Increase Your Social Footprint

Playbuzz’s Vice President of Brand Partnerships, Noam Korin, details why brands should be investing in their sponsored content strategy.
December 21, 2016

100 Of The Most Exciting Startups in New York City

Playbuzz is voted one of the most exciting startups in NYC for its efforts to reinvent storytelling worldwide.
December 11, 2016

Traditional Journalism is Dying: Why the Publishing Industry Must Adapt to Survive

Playbuzz's Co-Founder & CEO, Shaul Olmert, discusses the need for publishers to adopt interactive content methods to survive in an era of content fatigue.
December 2, 2016

Pepper Is Teaming Up With Playbuzz To Make Mobile Banking Fun

New mobile bank Pepper launches a collaboration on millennial banking with Playbuzz.
December 2, 2016

Playbuzz Wins Best Brand Platform & Best Publishing Platform at Digiday’s Europe Awards

Playbuzz won two Digiday awards for global adoption of the Playbuzz platform by publishers for editorial use, and for a sponsored content campaign with Knorr.
December 1, 2016

Playbuzz Appoints New European Head of Brand Partnerships

Jane Loring joins the Playbuzz UK team with plans to deliver premium, scalable content solutions to brands and agencies in the region.
December 1, 2016

Let These Publishers Help Determine How You Vote Today (and No … This Isn’t [All] About Polls)

Playbuzz’s Vice President of Global Markets provides standout Election 2016 content examples to help voters determine who they are putting on the ticket.
November 8, 2016

Latin America and Asia are the international markets poised to move programmatic forward

Playbuzz’s General Manager of North American operations discusses the ad opportunities abroad at The Drum’s Ad:Tech New York event.
November 4, 2016

Are Google and Facebook over-policing the Internet?

Playbuzz's Co-Founder and CEO, Shaul Olmert, notes the importance of going beyond impressions and views when creating both editorial and native ad content.
October 31, 2016

How Disney Aims To Expand Its (Gargantuan) Reach With Its Accelerator Program

Fast Company highlights how Disney is investing in companies, such as Playbuzz, that have a hand in contributing to the entertainment giant’s future.
October 19, 2016

Watch the Disney Accelerator Demo Day here

TechCrunch covers Disney’s Accelerator Demo Day 2016, showcasing how companies like Playbuzz are working with Walt Disney Co. to pilot projects together.
October 13, 2016

Yossi Vardi: ‘These are very exciting times’

Playbuzz Co-Founder and CEO, Shaul Olmert, and Israeli tech veteran Yossi Vardi, talk to Charlie Crowe at Dmexco2016 about Playbuzz and the future of tech.
September 23, 2016

Dmexco 2016: Revenge, Rivalry and Virtual Reality

Campaign UK speaks with Playbuzz Co-Founder and CEO, Shaul Olmert, on the chatbot trend and users’ desire to type less, not more.
September 22, 2016

Unilever Brand Knorr Adds A Dash Of Native To Its Media Mix

AdExchanger highlights Playbuzz’s interactive, branded content campaign for Knorr and how it resulted in “a positive uptick in brand awareness.”
September 19, 2016

Dmexco 2016 – Noam Korin, Playbuzz

Playbuzz's Vice President of Brand Partnerships, Noam Korin, talks about Israel’s startup scene, Disney’s investment and sponsored content campaigns.
September 19, 2016

These Publishers Took Home Gold at Rio 2016

Playbuzz’s Vice President of Content, Shachar Orren, highlights the most unique, and interactive, editorial and branded content from the The Games.
August 22, 2016

6 Companies That Are Setting the Bar in Native Advertising

The Playbuzz “branded content at scale” approach, which focuses on interactivity, was included in this native ad roundup.
August 9, 2016

Publishers: It’s Time to Make the Internet Great Again

Playbuzz's Co-Founder & CEO, Shaul Olmert, on how crucial it is for publishers to learn the new art of contemporary storytelling.
August 9, 2016

3 Traffic-Driving Content Hacks for Publishers and Brands

Playbuzz's Head of Content, UK, Jo Barrow, provides suggestions on how to build out your content channel in order to achieve more traffic.
August 8, 2016

Facebook Stands Up To Clickbait, Day 2: The Media Responds

AdAge spoke to media founders and CEOs, including Playbuzz’s Shaul Olmert, on Facebook’s clickbait announcement and what it means for publishers.
August 5, 2016

Playbuzz Launches an Analytics Product to Help Publishers Create Viral Content

TechCrunch covers the launch of Impact, Playbuzz’s data and analytics platform that enables publishers to optimize their content in order to increase engagement.
August 5, 2016

How the Presidential Race is Embracing Interactive Content

Playbuzz’s Vice President of Content, Shachar Orren, comments on how interactive formats are helping Presidential candidates interact with their audience.
August 4, 2016

Why CNBC and Food Network UK are Using Playbuzz’s New ‘Video Snaps’ Embeds

How TV networks are taking their programming online with Video Snaps by Playbuzz.
August 3, 2016

3 Crucial Tips for Running a Startup

Playbuzz's Co-Founder & Chief Product Officer, Tom Pachys, shares tips and insights for how startups can grow, scale and thrive.
August 3, 2016

Here are the 9 New Startups in the 2016 Disney Accelerator

Playbuzz was named as one of 9 new startups to participate in Disney’s 2016 accelerator program.
July 12, 2016

Walt Disney Co. Reveals 9 new startups in the Disney Accelerator Spanning Robotics, Cinematic VR and AI

Playbuzz joined other tech companies selected for the 2016 Disney accelerator program.
July 11, 2016

Playbuzz Co-Founder On How To Make Viral Content Educational

Playbuzz's Co-Founder & CEO, Shaul Olmert joined Cheddar TV to discuss interactive content and sponsored ad campaigns.
July 7, 2016

How Publishers Created Interactive Content Around Brexit

Jo Barrow, Head of Content at Playbuzz UK, on the strength of interactive storytelling tools and how publishers utilized them in reporting on Brexit.
June 28, 2016

What’s The Content Of The Selfie Generation

Playbuzz’s Co-Founder and CEO, Shaul Olmert, on how to deliver content that is engaging, personal and interactive.
June 8, 2016

Why The Debate Over Short-form vs. Long-form Content Is Irrelevant

Playbuzz’s Co-Founder & Chief Product Officer, Tom Pachys, on the importance of digestible, smart-form interactive editorial content, that is backed by data.
May 25, 2016

Playbuzz: The Way We Consume Information Has Changed

Playbuzz’s Co-Founder and CEO, Shaul Olmert, discusses the future of content-sharing and media consumption.
November 30, 2015

Playbuzz Aims To Help Publishers Get Chatty With Their Content

Convo by Playbuzz is being used by a variety of publishers to tell their stories in a familiar, text-like manner.
May 3, 2016

Guest Post: The Red Dot That Broke The Internet

Playbuzz’s Vice President of Content, Shachar Orren, on how a simple red dot can be used by publishers to drive traffic and engagement.
April 19, 2016

2 Key Traits of Content That ‘Breaks the Internet’

Playbuzz’s Vice President of Content, Shachar Orren, on why interactive content is so popular among online media consumers.
April 19, 2016

Red Dot ‘Eye Test’ Prompts an Internet Uproar

ABC covers the Red Dot item powered by Playbuzz, and why content such as this is popular amongst publishers.
April 7, 2016
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Disney, Saban Invest in Content-Platform Maker Playbuzz

The Wall Street Journal covers the $15M strategic investment in Playbuzz, led by Disney and Saban Ventures.
March 31, 2016

Saban, Disney invest in digital content firm Playbuzz

Reuters covers the $15M strategic investment in Playbuzz, led by Disney and Saban Ventures.
March 31, 2016

Playbuzz, Once Thought of as BuzzFeed ‘Clone,’ Raises $15M From Backers Including Disney

AdAge covers news of the $15M investment in Playbuzz, along with the company’s shift to B2B.
March 31, 2016

Viral publisher Playbuzz just raised $15 million from investors including Disney

Business Insider notes how Playbuzz intends to utilize its $15M investment.
March 31, 2016

Playbuzz Taps Walt Disney For $15 Million Strategic Investment

AdExchanger speaks with Playbuzz Co-Founder & CEO, Shaul Olmert, regarding the company’s focus on sponsored content.
March 31, 2016

Playbuzz scores $15 million in funding for sponsored social content

VentureBeat covers Playbuzz’s format offerings and the company’s focus on enabling publishers and brands to create engaging content.
March 31, 2016

Disney Invests in Viral-Content Startup Playbuzz as Part of $15 Million Round

Variety covers Disney’s investment in Playbuzz and how engaging content is the key to media consumption.
March 31, 2016

Disney leads £10m investment in Playbuzz

The Telegraph covered the $15M investment in Playbuzz, highlighting the company’s global reach with worldwide clients.
March 31, 2016

Playbuzz Raises $15M To Grow Sponsored Content Business

MediaPost emphasizes Playbuzz’s transition into being a publisher-focused platform via their coverage of the $15M strategic investment in the company.
April 1, 2016

Playbuzz Makes It Easier To Skip The Boring Parts With Video Snaps

Video Snaps, a shareable, easy-to-use video tool, enables publishers to create engaging video content to complement their editorial.
March 8, 2016

The Secret of Playbuzz, The Most Shared Site On Facebook In Recent Years

Playbuzz’s Co-Founder and CEO, Shaul Olmert on the importance of catering content to today's Social Media generation.
March 2, 2016

3 Social Content Snafus To Avoid When Engaging With Hispanic Millennials

Ori Hofnung, GM of Playbuzz LATAM, comments on how to create content for Hispanic millennials.
February 22, 2016

Industry Experts: Amp Up Your Super Bowl Sunday Social With These Tips

Playbuzz’s Vice President of Content, Shachar Orren, comments on how publishers can capture their audience's attention leading up to the Super Bowl.
February 4, 2016

How to Make your Super Bowl Social a Touchdown without Spending a Dime

Playbuzz’s Vice President of Content, Shachar Orren, on how to generate game-day buzz during the Super Bowl.
February 3, 2016

Content is King

Playbuzz’s Co-Founder and CEO, Shaul Olmert's comments on digital content during the DLD conference in Munich.
February 1, 2016

New Year’s Resolution for Publishers: Rethink Your Social Content Strategy

Playbuzz's Co-Founder and CEO, Shaul Olmert, on the top 5 New Year’s content resolutions.
December 31, 2016

The 100 Most Influential People in Israeli Hi-Tech in 2015

Playbuzz’s Co-Founder & CEO, Shaul Olmert, was named one of Geektime’s most influential people in Israeli high-tech.
December 21, 2015

FICOD15 – Existe un lector llamado Millennial?

El Director de desarrollo de los negocios para América Latina y España, Ori Hofnung, estuvo presente y hablo en la conferencia digital mas grande de España (Ficod) acerca del tema: ¿existe un lector llamado Millennial?
December 4, 2015

The Top 5 Facebook Holiday Content Ideas

Playbuzz Co-Founder and CEO, Shaul Olmert, shares tips on how publishers can optimize user engagement this holiday season.
December 3, 2015

Exclusive: Playbuzz Introduces New ‘Countdown’ Format, Fox Sports Becomes First to Use

The Drum covers the launch of Playbuzz’s latest format, Countdown, and how such formats are important to TV networks.
December 1, 2015

Online Advertising Needs to Die: The Many Upsides of Ad Blocking

Playbuzz Co-Founder and CEO, Shaul Olmert, touts the upsides of ad blocking, including better ads.
November 25, 2015

How to Boost Holiday Media without Overindulging in Redundant Ads

Playbuzz's Vice President of Content, Shachar Orren, discusses the importance of producing engaging content during the holiday season.
November 25, 2015

Guest Post: Diverse Content Is Key To Retaining Readers On Social Media

Playbuzz's Co-Founder and CEO, Shaul Olmert, discusses the impact of mobile and social media on the publishing industry.
September 9, 2016

How Playbuzz is helping TV networks build anticipation around major programming

Playbuzz is the latest social content platform enabling TV networks to build buzz around their shows in a big way.
October 14, 2015

How to Create a Viral Buzz

Playbuzz Co-Founder and CEO Shaul Olmert, speaks to Bloomberg’s about why Playbuzz has proven to be irresistible.
September 30, 2015

Country Outfitter Boosts Attention By 250% Using Playful Content

Brands and retailers also can craft their own compelling, social content in order to boost engagement and sales.
August 17, 2015

Europe’s hottest startups 2015: Tel Aviv

Tel Aviv is where the money is. The startup nation became the exit nation in 2014, with Israeli tech sales and IPOs hitting $15 billion.
August 5, 2015

Playbuzz is Now Officially WordPress.com VIP Client, and along comes the New Plugin

Playbuzz is now one amongst WordPress VIP's Clients, home to top media companies, sports leagues and Fortune 500 companies.
August 5, 2015

How Playbuzz’s quizzes made it Facebook’s most viral app

Playbuzz is conquering Facebook with shareable quizzes such as “What is Your Spirit Emoji?"
May 11, 2015

How Israel’s Hot Startup Scene Is Fostering Several Unicorns

These are some of the hottest startups in Israel that are creating some of the fastest-growing companies on the planet.
July 27, 2015
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Are Playbuzz Flip Cards a Listicle Killer?

“Flipping” could be the new scrolling as quiz giant Playbuzz seeks to move beyond traditional content marketing to a new format.
July 24, 2015